Aloha Fungi B2B — EducationArticles on functional mushroom raw materials, extraction, supply chain, EU regulations and B2B applications. Aloha Fungi wholesale.https://b2b.alohafungi.pl/en-USSat, 30 May 2026 07:47:49 GMTFunctional mushrooms in bars and food: market, formats and B2B applicationshttps://b2b.alohafungi.pl/en/edukacja/grzyby-funkcjonalne-w-batonach-i-zywnosci-b2b/https://b2b.alohafungi.pl/en/edukacja/grzyby-funkcjonalne-w-batonach-i-zywnosci-b2b/Functional mushrooms are increasingly stepping beyond supplements and beverages. They appear in protein bars, chocolate, granola, snacks, instant mixes, desserts, convenience products and 'better for you' food. For food producers this is a way to add a function to a product: focus, energy, evening ritual, beauty or immunity.Tue, 26 May 2026 00:00:00 GMTFMCGB2BBarsChocolateFunctional foodCase studyb2b@alohafungi.com (Mateusz Rosa)Functional Mushrooms in Cosmetics: Market, Brands and B2B Applicationshttps://b2b.alohafungi.pl/en/edukacja/grzyby-funkcjonalne-w-kosmetykach-b2b/https://b2b.alohafungi.pl/en/edukacja/grzyby-funkcjonalne-w-kosmetykach-b2b/Functional mushrooms are moving from supplements, coffee and beverages into cosmetics. They appear most often in skincare: creams, serums, toners, masks, moisturisers and formulas for sensitive skin. In cosmetics, the most commonly used species are Tremella, Reishi, Chaga, Cordyceps, Shiitake and Trametes.Tue, 26 May 2026 00:00:00 GMTCosmeticsB2BBeautyMushroom cosmeticsCase studyb2b@alohafungi.com (Mateusz Rosa)Functional Mushrooms in Beverages: Market, Formats and B2B Applicationshttps://b2b.alohafungi.pl/en/edukacja/grzyby-funkcjonalne-w-napojach-b2b/https://b2b.alohafungi.pl/en/edukacja/grzyby-funkcjonalne-w-napojach-b2b/Functional mushrooms are increasingly making their way into coffee, cacao, matcha, instant drinks, shots, sparkling drinks and RTD blends. The category is growing alongside the functional beverages market — products meant to deliver more than just taste and hydration: energy, focus, relaxation, immunity support or a daily wellness ritual.Tue, 26 May 2026 00:00:00 GMTBeveragesB2BMushroom drinksMushroom coffeeCase studyb2b@alohafungi.com (Mateusz Rosa)Lentinan, PSK and PSP: why mushroom fractions are medicines in Japan and China, but not in the EUhttps://b2b.alohafungi.pl/en/edukacja/lentinan-psk-psp-leki-grzybowe-jp-cn-vs-eu/https://b2b.alohafungi.pl/en/edukacja/lentinan-psk-psp-leki-grzybowe-jp-cn-vs-eu/Lentinan from Shiitake and PSK from Coriolus have been registered oncology medicines in Japan since 1977 and 1985. PSP from Coriolus and PPS from Polyporus are adjuvant medicines in China. The same species in the EU are exclusively ingredients of food supplements. For B2B brands, this is one of the toughest communication boundaries in the functional-mushroom industry: a compound pharmacologically proven in one jurisdiction, and in another not authorised for any medical claims.Tue, 26 May 2026 00:00:00 GMTB2BComplianceRegulationsLentinanPSKPSPOncologyb2b@alohafungi.com (Mateusz Rosa)Coffee with functional mushrooms: trend, market and the Aloha Fungi × Coffeedesk casehttps://b2b.alohafungi.pl/en/edukacja/kawa-z-grzybami-coffeedesk/https://b2b.alohafungi.pl/en/edukacja/kawa-z-grzybami-coffeedesk/Coffee with functional mushrooms is a coffee beverage with an added extract from an adaptogenic mushroom — most often Cordyceps, Lion's Mane or Reishi. The global mushroom coffee market was valued at 3.23 billion USD in 2025, with a forecast growth to 5.56 billion USD by 2035.Mon, 25 May 2026 00:00:00 GMTCoffeeB2BCase studyCoffeedeskMushroom coffeeb2b@alohafungi.com (Mateusz Rosa)Short supply chain in functional mushroomshttps://b2b.alohafungi.pl/en/edukacja/krotki-lancuch-dostaw/https://b2b.alohafungi.pl/en/edukacja/krotki-lancuch-dostaw/"We have a direct source" — almost every brand writes this today. We explain how raw material that has passed through several intermediaries differs from raw material whose origin we actually know — and why this matters for quality.Mon, 25 May 2026 00:00:00 GMTSupply chainRaw materialProcessesSupplementsb2b@alohafungi.com (Mateusz Rosa)The number on the label vs. real extract qualityhttps://b2b.alohafungi.pl/en/edukacja/liczba-na-etykiecie/https://b2b.alohafungi.pl/en/edukacja/liczba-na-etykiecie/30% β-glucans in one Reishi and 30% in another Reishi do not always mean the same quality. The number on the label only starts to make sense once we know what raw material, what test method and what extraction process stand behind it.Mon, 25 May 2026 00:00:00 GMTRaw materialProcessesSupplementsEducationb2b@alohafungi.com (Aloha Fungi Team)Fruiting body, mycelium, mycelium grown on grainhttps://b2b.alohafungi.pl/en/edukacja/owocnik-grzybnia/https://b2b.alohafungi.pl/en/edukacja/owocnik-grzybnia/Fruiting body, mycelium and mycelium grown on grain are three different materials. Each has a different chemical profile, a different production logic and a different research history — and yet they often appear under the same mushroom name.Mon, 25 May 2026 00:00:00 GMTRaw materialProcessesSupplementsEducationb2b@alohafungi.com (Aloha Fungi Team)Drying and carriers in mushroom extractshttps://b2b.alohafungi.pl/en/edukacja/suszenie-i-nosniki/https://b2b.alohafungi.pl/en/edukacja/suszenie-i-nosniki/A concentrated aqueous mushroom extract is sticky, viscous and hygroscopic — it won't turn into a dry powder on its own. A carrier is sometimes technologically necessary. The problem starts when a technical solution becomes a way to dilute the product.Mon, 25 May 2026 00:00:00 GMTRaw materialProcessesSupplementsEducationb2b@alohafungi.com (Aloha Fungi Team)